Submitted by lina on
The need:
Highlighting airport’s essence and provide to visitors & travelers its extraordinary memorable experience
English
The action:
Exclusively designed fragrance that matches both visitors multinational differentiation and reflect on a unique way the Mediterranean - Greek spirit and scent. The key- point was a fragrance that records this unique spirit to visitors subconscious
The result:
Amazing campaign was held at airport’s several spots with promotional and memorable gifts. ‘Aegean Spirit’ as it is the fragrance of the AIA is spread through the ventilation system in all areas
